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Digital Transformation

5 Reasons Why it’s Time to Take Your Retail Sales Enablement Online.

glenn-carstens-peters-npxXWgQ33ZQ-unsplashAre you still relying solely on field-based brand representatives to train retail sales associates? There’s a better way, and you’re only scratching the surface of the benefits that you could be getting from taking a digital approach to your retail sales enablement. From scaling and streamlining your training at a fraction of your usual cost, to tracking the usage of your content across all points of sale, a digital training scheme will greatly increase your sell through, engagement and customer experience. Fortunately, there’s no better time than now to digitise your sales training. Here’s why.

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The quicksand of a proprietary, online retail training portals

jeremy-bezanger-XWMnywigco8-unsplashThe retail industry is tough!

The pandemic has compounded the pressures that the retail industry faces, and at some capacity it has accelerated the closure of many stores, across the world. In the UK alone, recent research has shown that more than 8,700 chain stores closed in British High Streets, shopping centres and retail parks in the first six months of 2021

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